British farmers are aiming to milk profits and boost productivity by introducing a car wash for COWS.
The industrial-sized device features a huge swinging ”cow brush” similar to those used to clean vehicles and lorries.
It is fixed inside a milking parlour or a barn and herds of cows can pass through to receive a thorough clean one at a time.
Designers DeLaval claim the grooming device makes cattle healthier by preventing the spread of disease while the brushing motion increases blood circulation yielding better quality milk.
The Sweden company has already sold 30,000 at home and have now launched the product in the UK.
A spokesperson said the cows enjoy the sensation of being brushed and it can boost milk production by 3.5 per cent.
He said: “The swinging cow brush is a self-grooming device that keeps cows happier, healthier and more productive.
”The brush starts to rotate on contact at an animal-friendly speed. It swings freely in all directions, smoothly up, over and alongside the cow.
“The bristles have the right length and hardness to stimulate the blood circulation whilst helping the cow to keep clean and calm.
“It is very popular among dairy farmers. Cows using the swinging cow brush are cleaner, calmer and therefore more balanced.”
A study conducted by scientists in the USA found the brush resulted in better animal health due to an increase in blood circulation.
It also concluded cows using the machine were 34 per cent less likely to suffer from clinical mastitis – a condition which results in milk abnormalities.
It’s a far cry from the £7,200 car wash we revealed earlier this week.
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It is a “cow” wash!