Book PR specialist Palamedes PR will spearhead a UK publicity campaign for the celebrated YA author, Lynda Berger.
Berger, the acclaimed author of Demons and Thieves, has instructed the firm to orchestrate a campaign with regional and national focus.
The appointment last week follows the success of a previous campaign undertaken by Palamedes PR in 2010.
Palamedes PR, which represents the publicity interests of publishers, authors and agents, is widely considered to be the UK’s leading authority on book PR.
A recent book PR campaign for Goodnight Malaysian 370 secured more than 30 page leads worldwide and took the title to the top of the Amazon betselling charts.
Berger said: “I have worked with Palamedes PR in the past and with great success. As such, I wanted to re-employ the best book PR firm that I could.”
A spokesman for Palamedes PR added: “It is with sincere and great pleasure that we look forward to working with Ms Berger again on what promises to be an exciting book PR campaign.”