A series of naked Kelly Brook billboards have come under fire from road safety campaigners who’ve branded them a distraction.
The 40-foot advertising boards show the sexy 30-year-old laying naked on her front, sporting a pair of Reebok trainers.
It has been compared to the famous ‘Hello Boys’ Wonderbra board starring Eva Herzigova. The iconic image of the supermodel helped shift millions of bras but the huge billboards were attributed as the cause of various crashes.
Now a leading safety campaigner has criticised the Kelly Brook billboard – claiming the shots of Brook could capture the wandering eyes of Britain’s male motorists.
Peter Rodger, Head of Driving Standards at IAM warned: “The fact that most men remember the “Hello boys” Wonderbra advert indicates how distracting roadside adverts can be.
“Some will be more distracting than others, and some will be placed where the effect is particularly significant.”
Reebok have defended its ‘Reetone’ campaign telling The Mail Online drivers were ‘cautious enough’ to ignore the naked snaps of the sexy star.